To keep the bars chewy and gooey, make sure not to overbake them. They should be slightly underdone in the center when you take them out of the oven. For the smoothest texture, use creamy peanut butter rather than chunky. However, if you like a bit of crunch, feel free to use chunky peanut butter. For even more gooeyness, add extra marshmallow fluff on top of the batter before baking.